Privacy policy

Effective as of 27 June, 2018

Last modified: August 20, 2020

1. Introduction

Reda Marketing (“we”, “us”, or “our”) provides a marketing, social media and lead generation Service. At Reda Marketing the privacy and security of our customers, third parties and visitors are of paramount importance. This Privacy Policy (“Policy”) explains how Reda Marketing processes information that can be used to directly or indirectly identify the data subject through the use of its website and platform.

We at Reda Marketing collect e-mail addresses and some personal information about clients who communicate with us via email or register with us to open an account (“Clients”). This Privacy Policy describes how we collect, process, use and share collected data and other useful information from our Clients and their Customers (“Customers’) when they use the Website (“Website”) and our Subscription Service (“Subscription Service”). It also describes Client’s, and Customer’s choices regarding use, access and correction of their personal data. The use of information collected through our service shall be limited to the purpose of providing the service for which the client has engaged.

If you do not agree with the data practices described in this Policy, you should not use the Website or the Subscription Service.

For the purposes of this Policy, Reda Marketing wants to introduce new GDPR key definitions:

Personal Data: any information relating to an identified or identifiable natural person (“Data Subject”); an identifiable person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that person.

Processing: any operation or set of operations performed upon Personal Data or sets of Personal Data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

Controller: the natural or legal person, public authority, agency or any other body which alone or jointly with others determines the purposes and means of the processing of Personal Data; where the purposes and means of processing are determined by EU or Member State laws, the Controller (or the criteria for nominating the Controller) may be designated by those laws.

Processor: a natural or legal person, public authority, agency or any other body, which processes Personal Data on behalf of the Controller.

Any information stored on Reda Marketing’s platform is treated as confidential. All information is stored securely and accessed by authorized personnel only. Reda Marketing implements and maintains appropriate technical, security and organizational measures to protect Personal Data against unauthorized or unlawful processing and use, and against accidental loss, destruction, damage, theft or disclosure.

Identification of the controller and data processor

Current European Data Protection Law distinguishes between the Controller and the Processor of the information. In general, the Client is the Controller of the Customer Data. As a general rule, VBOUT is the Client’s Processor which processes Customer’s Personal Data on behalf of the Client.

3. Legal Basis for Processing Personal Information (European Territory Visitors only)

If a visitor is from the European Territories (European Economic Area and Switzerland), our legal basis for collecting and using the Personal Data described above will depend on the Personal Data concerned and the specific context in which we collect it.

However, we will normally collect Personal Data from our Clients or their Customers where the processing is in our legitimate business interests to, for example, administer our platforms and services and fulfill our contractual obligations as a service provider. Personal Data is used to improve the content of our Web pages and the quality and maintenance of our Services in order to provide a tailored experience of our Website and Services.

Our legal basis for processing Personal Data in certain circumstances will also be based on the consent Data Subject to do so or where we need the Personal Data to perform a contract or enter into a contract with them. In some cases, we may also have a legal obligation to collect Personal Data from Data Subjects.

Reda Marketing legitimate interest to process Personal Data is balanced against our Client’s and their Customer’s data protection rights and freedoms.

4. Information we Collect and Receive

Reda Marketing may collect and receive Client or Customer Data in several ways:

Visitors’ Data: Customers and individuals to whom a Client grants access to a Website embedded with our Marketing Software routinely send Customer Data to Reda Marketing when using the Services.

Customers’ Data: Customer who may decide to sign for Client services or newsletter or products provides RM with an email address, a phone number, a password, a domain and/or any other details of similar accounts. Furthermore, Clients who purchase our Services will provide us with billing information, home or working address as well as credit card and banking information.

In such cases, RM servers collect information automatically when Customers access or use the Website or Services and collect them in log file format. Information may include the Internet Protocol (IP) address, the address of the web page Customers has visited before using the Website or Services, the type of browser and its configuration, the date and time they used the Services, information about browser settings and plugins, as well as language preferences and cookie information.

How We Use Personal Information

We use the personal information we collect to, among other things, anticipate and resolve problems with the Site, personalize your service, investigate misuse of Site and develop and market products and services that may be of interest to you.

RM collects information about the devices that access the Services, including the type of device, operating system used, device configuration, application IDs, unique device identifiers, and failure data. Whether or not all or part of this information is collected often depends on the type of device used and its configuration.

RM receives information that helps us estimate Customer’s location. We can use an IP address received through the Customer’s browser or device to determine their approximate location. RM may also collect information on the location of devices according to the consent process provided by the Customer’s device.

Cookies are small text files that we send to Customer’s computer or mobile device. They are unique to their account or their browser. VBOUT uses sessions cookies to improve the overall experience of the user by memorizing their login credentials or tracking the pages throughout the duration of time the user spends on the website. RM and our partners use cookies and similar technologies on our Websites and Services that help us collect information, to analyze trends, administer the website, track users’ movements around the website, and to gather demographic information about our use base as a whole. You can control the use of cookies at the individual browser level, but if ou choose to disable cookies, it may limit your use of certain features or functions on our website. The Websites and Services may also include cookies and similar tracking technologies from Third Parties, which may collect other information about Customers through the Websites and Services, as well as through other websites and online services.

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Reda Marketing is brand name for Redel Solutions S.L with company number B05455910